Posts tagged aston martin
Capturing Aston Martins with the 100MP Phase One XF IQ3
Mar 10th
Now unless you’re a camera nerd like me, you likely won’t have any idea what Phase One is or know what’s so special about their XF IQ3 cameras. But look at it this way – you could either buy a really nice, certified pre-owned Maserati Ghibli or a camera. That might sound crazy but depending on your needs, the camera might actually make sense. So, what is the Phase One XF IQ3 and what makes it cost more than your average car? Well, Phase One is a small camera company building some of the best high-end camera systems in the world for commercial photographers. Their camera systems are broken down into three main parts: a body (in this case, I was using the latest XF body), a lens (I tried out an assortment of their Schneider Kreuznach leaf shutter lenses), and a digital back (the IQ3 is their latest generation of backs which are available from 50 megapixels up to 100 megapixels). Altogether, the XF camera with the top-of-the-line 100MP IQ3 back, and a single lens from Phase One rings in a grand total of $48,990!
Morrie’s Luxury Auto Trackday at Brainerd International Raceway
Oct 12th
We pride ourselves on offering great test drives to all of our customers and potential customers. While our usual test drive routes include a mix of city street and highway driving to give people a feel for how a vehicle might behave on a daily basis, exceptional vehicles call for exceptional test drives. And that’s precisely why we booked a day at Brainerd International Raceway: to give our customers and friends a chance to drive their own cars, as well as a hand-picked selection of our latest and vehicles flat-out on a race track. This time, we managed to bring the all-new Aston Martin DB11 up to the track, along with a pair of new Bentley Bentaygas – one to drive on the track, and another for the off-road course we had set up!
Despite chilly weather keeping temperatures in the low-40s, spirits were running high. After a great day of driving and being able to stretch the legs on a wide range of performance cars ranging from McLarens and Maseratis to Porsches and Lamborghinis, we were happy to see everyone leave the track with smiles on their faces. Stay tuned for more information about more track days like this next year and don’t forget to check out our photo gallery below.
Aston Martin DB11
Apr 25th
We were fortunate enough to get a peek at the all-new Aston Martin DB11 yesterday. The most powerful and efficient ‘DB’ model in Aston’s history brought some very British weather with it, but the rain wasn’t enough to stop people from getting out and enjoying this fantastic new vehicle.
Inside the Aston Martin Vulcan
Feb 10th
photo by The Drive
The production of the Aston Martin Vulcan is in full swing, of course by that we mean they are being hand built in a small facility outside of Aston’s main manufacturing space. All 24 cars are being built by a 40-member team who have worked on all of the Bond cars, put together the DBX concept, and shoehorned a V12 into the Vantage. In other words, they build all that is awesome in the world of Aston Martin. The Vulcans are built to order and will be run in a race series with only Vulcan’s all over the world, starting in United Arab Emirates at the Formula track Yas Marina. You can find more details about the Vulcan on our blog here.
Carfection recently was able to tour and fortunately for us they made a video with some great sneak peeks at the details incorporated into this track only car, you’ll want to turn up the volume for this one.
Aston Martin Vulcan leading the way for the future of oil changes
Nov 10th
Castrol is working hard to reinvent the oil change, which frankly sounds about as easy as reinventing the wheel. After a couple of years of developing what they are calling Nexcel, they have done something special. The Nexcel unit itself holds oil and the filter all in one container and simply fits into a base within the car’s engine bay. Once the recommended oil change interval is reached the Nexcel unit can be changed out in 90 seconds by simply lifting the unit out and replacing it with another one. The unit is sent back to be reconditioned for reuse and can be reconditioned 5 or 6 times before its service life is over.
We first found about this new product from an article on Autoblog.com and it peaked our interest that the Aston Martin Vulcan was going to be the first car to implement Nexcel. While the Vulcan is a track only car, Castrol UK worked closely with Aston Martin to develop Nexcel and test it in the real world, retrofitting Aston Martin’s cars with Nexcel and have been testing in England for the last couple of years. After talking to a representative from Castrol at SEMA we found out that other manufacturers are very interested, one being Ford as they get the street version the GT ready for 2017. There are also a couple of companies with fleets of long service life heavy duty trucks looking to retrofit this technology for their use as it would pay off over the life of the truck as they are in service for hundreds of thousands of miles.
James Bond: SPECTRE Premiere Event at The Loop and ICON Theatre
Nov 6th
Last night Morrie’s Luxury Auto hosted a movie premiere party for the release of the new James Bond movie “SPECTRE” last night at ShowPlace ICON Theatre at West End with a pre-screening happy hour at The Loop. Continental Diamonds came out to support the event with a range of Omega watches including the special edition Seamaster worn by James Bond in the movie. To mark release of the movie, we features three gorgeous new Aston Martins in front of the theater, including the new 2016 DB9 GT model in special Spectre Silver.
Thanks to everyone who came out to the event last night and we hope you enjoyed the film!
Fascination Motors: A New Reason For Car People To Go To The Mall
Oct 26th
This past Friday and Saturday, Morrie’s Luxury Auto had eight vehicles on display in the East Rotunda at the Mall of America as part of Fascination Motors, a proof of concept to see if having an automotive-centric store would bring in more shoppers. From the huge amount of feedback from mall-goers over the weekend, it seems like having Aston Martins, Maseratis, Lamborghinis, Ferraris, McLarens and more is a nice treat to see in the mall. We also had an awesome time talking to everyone about the cars and sharing in the experience. We’d like to thank everyone that came out to the Mall of America this weekend who stopped by the rotunda to check out the Fascination Motors display and make it a success!
Morrie’s Luxury Auto Grand Opening
Oct 9th
With much build-up and anticipation, we are excited to announce the grand opening of the new Morrie’s Luxury Auto store at 7300 Wayzata Blvd in Golden Valley. To celebrate the occasion, we welcomed 300 of our clients, friends and neighbors to our new location with food, drinks, music and a ribbon-cutting ceremony. We rolled out the red carpet for our guests and also had representatives from Aston Martin, Bentley, and Maserati to check out our new store.
Highlights from the event included the Hairstream trailer (where we had two hair stylists from Jon Charles Pure Salon on hand), a cigar lounge with hand-rolled cigars, 3 signature cocktails (the “Alfieri”, the “Azure”, and the “Vulcan”), as well as Chris Dyson’s actual Bentley GT3-R race car from the Pirelli World Challenge that we saw win at Road America this summer.
This new location in Golden Valley has been in the works for almost 5 years, and we’re thrilled to have the new Luxury Autos store sitting alongside our Cadillac building. The new building offers 3 distinct show floors to showcase Maserati, Bentley, and Aston Martin and we have the largest elevator in the Midwest to move vehicles up to the 2nd floor.
Our event was a wild success but we couldn’t have done any of this without the support of our customers. Thank all of you who have supported us over the years as we strive to provide the ultimate in luxury experiences in Minneapolis.
Keep an eye on our Instagram for more photos from the event.
We’re open for business at 7300 Wayzata Blvd!
Aug 5th
We’re proud to announce that we recently transitioned from our showroom in Minnetonka to our brand new, state of the art facility at 7300 Wayzata Blvd in Golden Valley. We now have separate show floors for Maserati, Bentley, and Aston Martin, and the dealership features on of the largest elevators in the Midwest! Stop by during business hours (Monday through Thursday: 8:00AM to 9:00PM, Friday and Saturday: 8:00AM to 6:00PM) and check out the new space.
